Email Marketing is one of the best ways of promotion. Every blogger and webmasters are focusing on creating an email list to send promotional emails to their subscribers. With the growing number of online business including the eCommerce sites email marketing is very necessary for them to connect with their buyers.
However, to get started with email marketing, you need a tool to grab your user’s email and create your own list. There are plenty of sites available online that help you to create your own email list. In this post, I am going to show you a robust email marketing tool that helps you to create your email list easily. Let’s get started.
We are talking about VerticalResponse. Yes, you heard it right. It provides all the tools that you need to run a successful email marketing campaign. The company was started in 2001 and later acquired by the Delux Corporation in 2013.
VerticalResponse has built with some decent email marketing tools to skyrocket your business and sales. Let’s check out some of their decent features:
1. Easy Text Editor
To craft and design a professional-looking email you need an editor for that. They have a robust text editor to craft emails and customize it as per your needs. You can also add, delete, move or modify pre-formatted content blocks to fit your needs.
2. Automated Follow-up emails
You can easily send a follow-up email to those who didn’t respond or receive your emails. It’s a great way to bring conversions and sales. People around the globe are receiving 100’s of emails in a single day. So, it is quite obvious that your email got lost. You can automate the follow-up emails with this great tool.
3. Autoresponder and email series.
In this digital world when everything is get automated and why not the emails. If you have a big business or email lists then autoresponders are a big time saver. You can set autoresponder for a campaign to welcome new subscribers, nurture relationships, keep engagement levels high and meet your unique business needs.
This is a great way to set up things, and a surefire way to improve open and clickthrough rates — and increases your sales.
4. Detailed and Advance Reporting
VerticalResponse provides you detailed and precise data for your email campaigns. You can get deep insights into how your subscribers open your email campaigns, where they click, which devices they use, where they’re located and more.
You can use Advanced Reporting to compare, customize and get the best results from your campaigns.
5. Landing page builder
The first impression is the last impression. The landing page means a lot when it comes to increasing sales and conversions. Landing pages help you to showcase your new product, build brand awareness, and capture leads and more with landing pages designed to get customers to take action.
The Landing Pages builder enables you to build attractive stand-alone WebPages that complement your email campaigns, and are optimized to increase sales.
6. A/B Testing
You can use A/B testing to determine which of your subject lines provides better results. You can find out how different elements of a subject line can impact open rates. Test specific words, appeal to different values or experiment with length. Use these insights to optimize future campaigns.
This helps you to create effective email marketing strategies that help you to bring sales and conversions.
These are some of the decent features that you will receive from VerticalResponse. To make the most out of your email campaigns these features must be included in an email marketing tool.
VerticalResponse has 2 different plans for your email marketing needs. Let’s check them out.
Basic Plan: – This is an ideal plan for startups. In this plan, you are allowed to create unlimited landing pages. Customizable pop-up forms, Send unlimited emails, Live chat support, and, all other core features. You can sign up for this plan for just $11 per month.
Pro Plan: – This plan is for businesses that need automation and advanced campaign reporting. In this plan, you will get unlimited landing pages. Customizable pop-up forms, Send unlimited emails, Live chat support, A/B Testing features, Advance reporting and, all other core features. You can sign up for this plan for just $16 per month.
With VerticalResponse, You can create and send appealing newsletters and emails as well as surveys at a price that won’t gobble up your entire marketing budget. You can also use this email marketing platform to create landing pages to increase sales and conversions. If you haven’t used them for your email marketing needs then I must suggest you give them a try. It will worth it for you.